ADVadmin August 26, 2024

Nitro’s Big Bang in Australia!

ADV News
March 28, 2019
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This entry is part 169 of 321 in the series Adventure Rider Issue #1

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Nitro exploded out of the English Lake District and onto the international motorcycle scene at the start of the Millennium. In doing so, Nitro and turned the helmet market on its head forever. Company founder George Lloyd, already a successful name with decades in the motor industry, saw the opportunity in a market dominated by expensive brands. Within years of inception Nitro had sold over five million helmets into 60 countries World-wide, based on this value philosophy – high end specifications and features of the market leaders but at affordable prices everyday motorcyclists and enthusiasts wanted.

And now Nitro is here in Australia, thanks to Link International…

“We’re really thrilled to have this value for money helmet brand to compliment our premium AGV helmet brand. We searched and searched for a helmet manufacturer that really hit the value versus safety equation on the head and Nitro does just that,” said Link’s Apparel Division Manager, Don Nicholas.

“What is so special about Nitro is their quality philosophy. The design and engineering of this range is done in the UK, with all quality assurance, tooling and final inspection overseen by the parent company to ensure maximum safety, quality and consistency – all at a fantastic level of value.

MX620 PODIUM – Black/ Orange
RRP $129.00

“It’s remarkable that Nitro has achieved all of this and that’s why we’re so pleased to be the exclusive Australian importer – the brand has a large range of full-face, modular, open-face, adventure, off-road and kids helmets and they’re all winners, not only at the price points we can offer, but in the peace of mind they bring to riders whether they’re three-years old or in their eighties.” Nicholas concluded.